Logan Paul has revealed that Prime Hydration is the official sports drink of the UFC. He revealed it in a tweet with UFC president Dana White.
Logan Paul and KSI’s Prime Hydration, which went on sale on January 4, 2022, has completely taken over the market wherever it has been made available.
The beverage is so well-liked in the UK that consumers are willing to pay exorbitant rates for it, and the brand will soon debut its first-ever Super Bowl ad.
The well-known influencers have taken things a step further by entering into a relationship with the UFC to make Prime Hydration the organization’s official sports drink.
Prime Hydration becomes the official hydration partner of UFC
I could cry lol @ufc pic.twitter.com/dZYmyikz2W
— Logan Paul (@LoganPaul) January 31, 2023
“We’re excited to name PRIME the Official Sports Drink of UFC and an official partner of the UFC Performance Institute,” said UFC President Dana White. “Logan and KSI have worked hard to build PRIME into the best-tasting, hottest sports drink on the market. With their massive social media following and UFC’s global reach, we’re going to get the PRIME brand in front of hundreds of millions of fans all over the world. Whether you’re a professional athlete or if you just love working out, PRIME should be your first choice for a go-to sports drink.”
Where to find Logan Paul’s Prime Hydration in India?
Unfortunately Indians fans would have to wait for some time as Prime Hydration isn’t officially available in India.